hyundai/LA auto show proposal

The following images are selections from a 73 page creative proposal book that was to be delivered to Hyundai for the 2012 LA Auto Show by Bell Bros. agency. I was responsible for art direction and design execution of the proposal based on the creative theme that was developed for the show by Bell Bros.

All graphics and print work were done in Illustrator, Photoshop, and Indesign.